"College to Watch" was a video campaign series produced for VMAG, an English-language weekly video magazine known for telling compelling stories from across Nepal. This series aimed to recognize and spotlight some of Nepal’s top-performing universities highlighting their academic strengths, student experiences, and unique contributions to the country’s educational landscape.

The campaign combined documentary-style storytelling with clean, modern visuals to position these institutions as forward-thinking and influential. Each episode was crafted to not only inform but also inspire, serving as a resource for students and families exploring higher education options in Nepal.

To amplify the campaign, we also leveraged influencer marketing, collaborating with well-known local content creators to organically promote the series and drive audience interest across platforms.

During this campaign, I supported the production process assisting the team with on-ground coordination and creative execution.. The result was a multi-platform campaign that celebrated educational excellence while tapping into the voice of the digital generation.